SURE – Rural Distribution Network


Women entrepreneurs have a unique ability to connect at the local level

SURE operates upon the principle that change has to arise from within. The lives of several thousand rural women have thus been transformed for the better by helping them understand the power of retail. SURE – Sakhi Unique Rural Enterprise – incorporates a legion of rural women marketing eco-friendly products within their community. Helping them replace unhealthy wooden stoves with ones powered by fuel pellets, for instance. By helping these women set up their own retail business, dealing in energy efficient products, not only are the women made more self-sufficient, their lifestyle is also altered for the better.